[Infographic] It Was a Very Good Year for Social Giving
December 15, 2012
"Just as social media has changed how we live, it’s now transforming the way we give."
That's the conclusion of MDG Advertising, the shop behind our Saturday Infographic of the Week.
From to to bottom, the infographic looks at online giving and the channels charities leverage most (Facebook, Twitter, YouTube, LinkedIn -- in that order); offers details on donor characteristics; looks at a recent example of an online giving campaign that went viral; and ends with some trends and tips.