Our weekly roundup of new and noteworthy posts from and about the nonprofit sector....
Corporate Philanthropy
On the Reimagining CSR blog, Jessica Stannard-Friel shares examples of "companies identifying CSR activities that are relatively cheap for them to carry out, but relatively high value for the community at large."
Economy
On Friday, the National Bureau of Labor announced that the unemployment rate had jumped four-tenths of a percent, to 10.2 percent -- the highest level in twenty-six years. On the Kaufmann Foundation's Growthology blog, a downbeat Tim Kane puts the number into sobering perspective.
Fundraising
In her new book, Reliable Fundraising in Unreliable Times: What Good Causes Need to Know to Survive and Thrive, Kim Klein suggests that fundraisers need to expand their definition of "donor" to include "someone who gives time, shares ideas about how your organization can succeed, says nice things about the work you do, opens doors for you, [and] expresses gratitude for the services you provide." In addition to sharing other tips from Klein, Joanne Fritz, on About.com's Charitable Orgs blog, offers this advice:
Look for people who have a lot of relationships, who offer to help in all sorts of ways, and who are grateful for your services. Then get in contact with them and stay in contact. Say thank you frequently for whatever gifts they provide, and nurture those relationships....
Using language like "we haven't heard from you" or "we want you back," says John Thompson on the Donor Power Blog, is a sure way to weaken rather than strengthen your donor relationships.
Social networking site MySpace has announced that it is dropping the online fundraising application Causes "due to the lack of activity." Amy Sample Ward argues that this will negatively impact nonprofits on MySpace and their "communities of supporters," while Marshall Kirkpatrick at ReadWriteWeb suggests that it might not matter at all.
Impact/Effectiveness
On the WiserEarth blog, Diane Scearce, a consultant at the Monitor Institute, offers a few things to keep in mind when evaluating network effectiveness in terms of social impact.
Journalism/Media
In a two-parter at the Cohen Report, Rick Cohen looks at the looks at the emergence of online nonprofit news and investigative journalism venues and speculates about whether the Newspaper Revitalization Act introduced by Sen. Ben Cardin (D-MD) can save the industry.
Leadership
Live blogging from Independent Sector’s annual conference in Detroit, Rosetta Thurman shares some questions for emerging sector leaders posed by panelists David Simms, managing partner at the Bridgespan Group, and Michael Watson, senior vice president at Girl Scouts of the USA .
And in a different post, Thurman recaps the breakfast plenary session featuring Jeff Raikes, CEO of the Bill & Melinda Gates Foundation.
Philanthropy
"Got a story about how many times you were asked to give in one shopping trip?" If so, Lucy Bernholz wants to know. Click here to share the "embedded giving" story from 2009 "that made you scratch your head."
Speaking of embedded giving, Philanthropy Action editor-in-chief Tim Ogden says the real problem with the approach is the "near complete lack of transparency (who gets the funds? when? how much?) in the industry."
Guest blogging on Tactical Philanthropy, Charles Bronfman and Jeffrey Solomon, chairman and president, respectively, of the Andrea and Charles Bronfman Philanthropies and co-authors of The Art of Giving: Where the Soul Meets a Business Plan, argue that understanding WHY you give is just as important as figuring out how and where to give. Their post has generated a lively comments thread (thirty-plus and counting), and visitors to the blog can also read an extended excerpt from the book.
Riffing on that conversation, Nathaniel Whittemore at the Social Entrepreneurship blog asks, "Is there such a thing as selfless giving?" Whittemore doesn't think so but does believe that "giving can be much more self-aware -- and in the process, much more fulfilling, sustainable, and effective."
Social Media
Nonprofit marketing guru Nancy Schwartz shares three tips for managing your nonprofit's reputation on social networking sites that she picked up at the recent Communications Network conference in New York City:
- Use what you hear: 1) To better serve your networks by knowing what they're saying to others and to you; 2) to respond to and/or engage critics; 3) to stay abreast of the latest developments in your area of work.
- Overcome objections that listening is unnecessary: Compile and share online conversations related to critical keywords and themes over a week or a month. Provide some concrete examples of how not listening to or participating in those conversations meant that others spoke for (and defined) your organization.
- Use the best free listening tools: 1) Google Alerts and RSS feeds for keywords (org name and URL, issues, leadership names, competitive/colleague org names); and 2) Twitter search/hashtags for real-time tracking.
Schwartz also recommends following Amy Sample Ward's advice about creating a one-stop listening dashboard.
Technology
"Just as we are phasing out snail mail a few decades after email first became popular," writes Kristin Ivie in an interesting post on the Case Foundation's Social Citizens blog, so may "many offline opportunities eventually be phased out as well."
In yet another information-packed post, Beth Kanter reminisces about the early days of the World Wide Web and offers her take on how nonprofits can use Twitter's new "Lists" feature to filter the growing flood of information that comes to us courtesy of the Internet.
Transparency
Building on a recent blog post by Lucy Bernholz, Allison Fine takes a closer look at copyright expert Lawrence Lessig's claim in a recent issue of The New Republic ("Against Transparency") that "there is such a thing as too much transparency in government." While Fine doesn't buy Lessig's argument, she does agree with Bernholz that "requiring too much transparency of foundations may drive them into the dark, back rooms...of donor advised funds." Writes Fine:
Even with their enormous tax breaks, foundations are private entities that more than any other kind of institution have very little incentive to make their operations and programs more open and transparent except out of a noble assumption that by doing so they will be more effective....
Fine goes on to suggest that nonprofits, which are not public or as "private as foundations," should ask themselves the following questions as they try to strike the right balance between transparency and confidentiality:
- Will sharing this information advance our mission?
- How can others build on our content and make it better?
- Will revealing this information improve morale and make staff feel better informed and able to make decisions on their own?
- Will sharing this information better connect us to our network and help us build the relationships that we need to be successful?
Last but not least, on the Social Actions blog, Christine Egger rounds up a number of thought-provoking conversations on the topic of transparency and data standards in the sector.
That's it for now. What did we miss? Drop us a line at rnm@foundationcenter.org. And have a great week!
-- Regina Mahone

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