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193 posts categorized "Fundraising"

Weekend Link Roundup (August 16-17, 2014)

August 17, 2014

Conflict_ImageOur weekly roundup of noteworthy items from and about the nonprofit sector....

Education

Why hasn't the once-booming tech ed sector solved education's problems? Writing in The Atlantic, Robinson Meyer, an associate editor for the publication, shares some thoughts on that question from Paul Franz, a former doctoral candidate at Stanford who now teaches language arts in California. Those thoughts, writes Meyer, "mirror my own sentiment that education is a uniquely difficult challenge, both technically and socially, and that its difficulty confounds attempts to 'disrupt' it...."

Fundraising

The "ice bucket challenge," a grassroots campaign aimed at raising funds for the ALS Association, a a charity dedicated to finding a cure for amyotropic lateral sclerosis (aka Lou Gehrig's disease), went viral this week. Around the country, celebrities and members of the public were filmed being doused with a bucket of ice water and then posted the footage to their Facebook pages or Twitter feeds. "Multiply this activity 70,000 times," writes William MacAskill, a research fellow in moral philosophy at Emmanuel College, Cambridge, "and the result is that the ALS Association has received $3 million in additional donations....[A] win-win, right?" Not according to MacAskill, whose own nonprofit, Giving What We Can, champions the principles of the effective altruism movement. The problem, writes MacAskill,

is funding cannibalism. That $3 million in donations doesn't appear out of a vacuum. Because people on average are limited in how much they're willing to donate to good causes, if someone donates $100 to the ALS Association, he or she will likely donate less to other charities....

***

This isn't to object to the ALS Association in particular. Almost every charity does the same thing — engaging in a race to the bottom where the benefits to the donor have to be as large as possible, and the costs as small as possible. (Things are even worse in the UK, where the reward of publicizing yourself all over social media comes at a suggested price of just £3 donated to MacMillan Cancer Support.) We should be very worried about this, because competitive fundraising ultimately destroys value for the social sector as a whole. We should not reward people for minor acts of altruism, when they could have done so much more, because doing so creates a culture where the correct response to the existence of preventable death and suffering is to give some pocket change....

Before you get too upset, read the entire piece. (MacAskill is a thoughtful young critic who, like many other people in the sector, has grown impatient with the status quo.) Then come back here and tell us why he's wrong — or right.

For an entirely different take on this question, take a look at this recent post by Philanthropy Daily contributor Scott Walter, executive vice president of the Capital Research Center in Washington, D.C., which is unsparing in its criticism of effective altruism (and Peter Singer, who inspired the movement).

In a short post on the BoardSource site, Convergent Nonprofit Solutions' Tom Ralser looks at the important distinction between a donor and an investor.

Continue reading »

Make an Impact in Your Community: Join the Funding Information Network

August 06, 2014

More than ever, nonprofit organizations need information: metrics and analysis to improve their systems and services, learning opportunities to develop their capacity and advance their missions, and data to inform program design and implementation. In communities across the country, information hubs such as libraries play a crucial role in the exchange of information for nonprofit organizations, which are popping up in record numbers to serve their communities and solve critical problems.

Thumb-finThe place where information meets social sector advancement is where Foundation Center's Funding Information Network can be found. For more than fifty-five years, the center has served nonprofits by providing sophisticated fundraising resources and accessible learning opportunities. Our network of satellite partner organizations that bring these resources to local communities was started in 1959 and is now four hundred and seventy-five strong.

If your organization is already committed to the improvement of your community and is looking for ways to help your audience get the funding information and training it needs to solve problems and enhance the quality of life in your region, then consider becoming a partner with Foundation Center through the Funding Information Network.

Funding Information Network partners:

  • are located in public libraries, universities, nonprofit resource centers, NGOs, and foundations in every state in the U.S. and more than ten countries;
  • play an active, engaged role in their nonprofit communities, providing important funding information and training opportunities developed by the center over more than a half-century of work in the philanthropic sector;
  • connect people to the resources they need through training sessions and database orientation programs, often taking training out into the community to audiences where they live;
  • provide access to Foundation Directory Online Professional, the premier tool for identifying potential funders from a vast repository of more than 100,000 grantmakers.

As public libraries play an increasingly larger role in providing small business resources to their communities, many employ a business librarian and set aside space specifically for business development resources and trainings. Participation in the Funding Information Network, which provides comparable resources for nonprofit organizations, is the perfect complement to these business tools. And public libraries are uniquely positioned to deliver Foundation Center-vetted skill-building classes to their audiences because many already host other kinds of learning opportunities. Public libraries make up the largest segment of Funding Information Network partners.

Another active and growing group within our Funding Information Network is community foundations. We believe there is tremendous untapped opportunity for the country’s more than seven hundred community foundations to expand the outreach they already provide to their constituents by becoming network partners. Many of these foundations receive far more grant applications than they can fund, and housing Foundation Center materials at their site allows them to provide applicants and grantees with a clear pathway to much-needed supplemental or alternative funding opportunities.

But public libraries and foundations are not the only types of partners in the network; we also welcome nonprofit resource centers, universities, NGOs, and other social service agencies. And now, more than ever, we're looking to expand to new locations where our services are needed. We believe every community deserves to have access to the information and tools that will help it pursue social improvement projects, and it's our goal to see that happen. Active, engaged network partners are what drive the Funding Information Network. The ideal network partner is any organization that has and seeks connections with nonprofits, public agencies, individual community advocates, and funders in their local community.

We invite you to consider becoming a partner with Foundation Center through the Funding Information Network. Learn more about the network, how to join, and how to nominate another organization.

Katherine Farnan is manager of network engagement at Foundation Center.

The Paradox of Direct Mail

August 01, 2014

Headshot_derrick_feldmannDirect mail has become a polarizing topic in the nonprofit fundraising world. Many bloggers and development veterans feel that it's one of the most important tools in the fundraising toolbox. Others – many of them focused on targeting a younger demographic – want to change or do away with the practice altogether.

For what it's worth, approximately 90 percent of the direct mail I receive winds up in the recycling bin, unopened and barely glanced at.

And I'm not alone. For many new and younger donors, direct mail is viewed as intrusive, messy, and a waste of resources. So why do so many organizations continue to embrace it? The answer is simple: It works.

According to the 2012 Channel Preference Study from Epsilon, a full-service ad agency headquartered in Irving, Texas, more than seven out of ten (73 percent) consumers said they prefer direct mail for brand communications, in large part because it allows them to consume information at their convenience. Okay, so that only demonstrates direct mail's relevance to brand and product marketing. What about fundraising?

Well, here again, recent studies show that direct mail works. For example, Blackbaud's 2012 Charitable Giving Report found that 93 percent of overall giving comes from traditional fundraising methods, with online giving accounting for the rest (7 percent).

It's a paradox. For most people, direct mail is utterly annoying, and yet it still gets the job done.

Does that mean fundraisers should ignore the preferences of their donors, especially the younger ones, and hold on to the practice for dear life, acting on what donors actually respond to rather than what they say they want?

I'm not so sure. Traditional industries of all types and sizes are being disrupted by new, innovative business models based on digital technologies. Take a look at these examples and see if you can spot the common denominator:

Continue reading »

Weekend Link Roundup (July 5-6, 2014)

July 06, 2014

Iced tea_arrangementWe were out of pocket last week, so we've included a few items we missed in this week's roundup of noteworthy items from and about the nonprofit sector....

Black Male Achievement

Philadelphia mayor Michael Nutter argues in a post on the HuffPo's Black Voices blog that three myths are hurting young black men and boys:

  1. Myth: America has progressed enough as a nation that black men and boys have an equal opportunity to be successful.
  2. Myth: Black-on-black violence only affects the black community.
  3. Myth: Helping young black men succeed is not government's problem.

Communications/Marketing

On the Philanthropy Front and Center - Cleveland blog, guest blogger Brian Sooy, president of design and communications firm Aespire, considers four dimensions of communications that have the potential for strengthening the culture of any mission-driven organization.

Data

Jeff Edmondson, managing director of the Strive Network, Ben Hecht, president/CEO of Living Cities, and Willa Seldon, a partner with the Bridgespan Group, weigh in with a nice HuffPo piece on the transformative power of data.

Data may have the power to transform, but in a follow-up to a post on the Markets for Good blog he penned about the death of evaluation, Andrew Means, associate director of the Center for Data Science & Public Policy at the University of Chicago, suggests that nonprofits still have a long way to go in learning how to use it to improve their effectiveness and impact.

Can data sometimes do more harm than good? Absolutely, says Robert J. Moore, chief executive of RJMetrics, on the New York Times' You're the Boss blog. In particular, writes Moore, there are three situations in which he has learned to second-guess the data-driven approach: when the costs are too high; when the results won't change your mind; and when following the data means betraying your vision.

Economy

Very good post by John Hagel, co-chair of the Deloitte Center for Edge Innovation, in response to Harvard historian Jill Lepore's recent New Yorker article dismissing Clayton Christensen and his theory of disruptive innovation. It's a bit of a long read, but Hagel's main thesis is that two forces – economic liberalization and exponentially improving technology –are "systematically and substantially" reducing barriers to entry and movement on a global scale while causing businesses and institutions to "fundamentally re-think" their models and arrangements. "Bottom line," writes Hagel, "[these two forces] are catalyzing more opportunity for players to adopt new approaches that can be highly disruptive...[and] increasing both the motivation and ability of players to pursue these disruptive
approaches...."

Continue reading »

Weekend Link Roundup (June 7-8, 2014)

June 08, 2014

World Cup_logoOur weekly roundup of new and noteworthy items from and about the nonprofit sector....

Climate Change

On the Bloomberg View site, Cass Sunstein, the Felix Frankfurter professor of law at Harvard University, provides three rebuttals to the so-called Sophisticated Objection of the fossil fuel lobby and its supporters, an argument which acknowledges that while climate change is a serious problem, unilateral action by any country will impose significant costs without producing significant benefits.

Data

On the Markets for Good blog, Lucy Bernholz suggests it's time we started thinking more seriously about how to "collect, organize, govern, store, share, and destroy digital data for public benefit" – and offers a couple of "deliberately half-baked" ideas to get us started.

"Good data practice is not just about the technical skills," writes Beth Kanter on her blog. "There is a human side [as well].  It is found between the dashboard and the chair. It includes organizational culture and its influence on decision-making – from consensus building on indicators, agility in responding to data with action, and sense-making. It is the human side that helps nonprofits use  their data for learning and continuous improvement." 

Education

On the Inside Philanthropy site, L.S. Hall weighs in with a surprisingly generous consideration of the education philanthropy of Facebook co-founder Mark Zuckerberg and his wife, Priscilla Chan.

Evaluation

Nancy Roob, president and CEO of the Edna McConnell Clark Foundation, argues in a post on the Stanford Social Innovation Review blog that while fears of rigorous evaluation are "justifiable," a broader perspective on the purposes of evaluation can help allay them.

Continue reading »

Weekend Link Roundup (May 24-26, 2014)

May 26, 2014

Healing_Field2After another Typepad outage last weekend, we're back with our weekly roundup of new and noteworthy items from and about the nonprofit sector....

Advocacy

In the Summer 2014 issue of the Stanford Social Innovation Review, Steven Teles, an associate professor of political science at Johns Hopkins University, Heather Hurlburt, a senior fellow for national security at Human Rights First, and Mark Schmitt, director of the program on political reform at the New America Foundation, argue that the mid-20th-century "golden age" of consensual politics in America was an anomaly and that, for nonprofits and foundations engaged in advocacy, there are three alternatives for dealing with increasing political polarization: staying the course; changing the system; and accepting and adapting.

Climate Change

On the F.B. Heron Foundation blog, Heron board chair Buzz Schmidt applauds Stanford University's recent decision "to 'repurpose' funds formerly invested in coal mining companies into investments that made more positive contributions to society's regenerative capital" and suggests that critics of the decision who suggest that divestment campaigns typically fail because they don't have any impact on companies' stock price are missing "the forest for the trees."

Education

In USA Today, Math for America president John Ewing argues that while the Common Core standards are not perfect, "they provide a structure that has a huge amount of potential if we just give [them] some time to work."

Fundraising

These days, it's hard to avoid talk about crowdfunding. But Social Velocity's Nell Edgington thinks it might be time to distinguish what's exciting about the crowdfunding approach from the hype and shares some questions to help us do that.

Continue reading »

Most Popular PhilanTopic Posts (April 2014)

May 01, 2014

Infographics, a book review, and good advice for nonprofit communications pros and individuals thinking about starting their own nonprofit organization -- like the weather, April here at PhilanTopic was all about variety. It was also a big month for vacations, so here's another chance to catch up on some of the things you may have missed....

What have you read/watched/listened to over the last month that made you think, surprised you, or caused you to scratch your head? Share your finds in the comments section below....

Weekend Link Roundup (April 26-27, 2014)

April 27, 2014

Our weekly roundup of new and noteworthy items from and about the nonprofit sector....

Earth_day_treeCommunications/Marketing

On the Washington Regional Association of Grantmakers blog, Rick Moyers, vice president for programs and communications at the D.C.-based Meyer Foundation, admits to having become "convinced that almost all nonprofits could engage more supporters and have a greater impact if only they were better at telling their stories" -- and shares some resources the foundation has put together to help nonprofits do just that.

Education

On his Straight Up blog, education policy maven Rick Hess shares a "robust" exchange between teacher/blogger John Thompson and Steve Cantrell, senior program officer for research and data at the Bill and Melinda Gates Foundation, regarding Thompson's concerns about the foundation's Measures of Effective Teaching project.

The Lumina Foundation, in partnership with other leading education organizations, has announced the launch of a social network called MoveED for Goal 2025, with the aim of building a national movement to make attainment beyond high school a reality for all Americans, including low-income students, students of color, first-generation students, and adult learners.

Fundraising

Interesting (and, some would say, familiar) story in Tech Crunch about a recent $23 million investment in CrowdRise, a crowdfunding platform conceived by the actor Edward Norton, Robert Wolfe, Shauna Robertson, and Jeffery Wolfe that aims to be "the crowdfunding platform for charitable activity."

Impact/Effectiveness

The Case Foundation has released "A Short Guide to Impact Investing," a basic primer on the subject based on conversations with hundreds of individuals in the impact investing community. The foundation calls this a "working version" and is encouraging feedback from readers on each chapter as the next step in creating a final version of the guide.

And some good news on that front. New numbers from one of the very first SIB-supported programs in the UK suggest that "short-sentenced offenders receiving through-the-gate support on release from HMP Peterborough as part of an innovative payment-by-results (PbR) Social Impact Bond pilot are less likely to reoffend than those outside the scheme."

On the Stanford Social Innovation Review blog, Jeff Bradach, co-founder and managing partner of the Bridgespan Group, announces the launch of Achieving Transformative Scale, an eight-week-long blog series that will explore some of the solutions that social sector leaders around the world are pursuing to take their work to scale.

Continue reading »

Has the Word 'Impact' Lost Its Impact?

April 23, 2014

(Derrick Feldmann is president of Achieve, a creative research and campaigns agency based in
Indianapolis. In his previous post, he shared a design strategy for resource-constrained development pros.)

Feldmann-headshotTwo years ago, I wrote an article about the use of the word innovative in our field. The gist of the article was that those who trumpet the fact they are innovative probably aren't, and that, conversely, truly innovative organizations aren't in the habit of publicly defining themselves as "innovative."

In this article I want to look at another word that is getting a workout. It's not sustainability, community, or empower -- although our sector could walk away from all three of those and not be any worse for it.

No, the word I want to consider is impact.

March and April are conference season in the nonprofit sector, which means I have plenty of opportunities to hear what other fundraisers and nonprofit marketers are doing to inspire donors to give. Recently, I got together with some fellow fundraisers at one of these conferences to talk about our different approaches to asking for money. During our conversation, I heard the word impact (in its various forms) used at least five times. In fact, when I think about it, the word was everywhere at that particular conference, from exhibit booths, to program materials, to live Twitter feeds from sessions with titles such as:

  • Impact Investing
  • How to Get Donors to Understand Your Impact
  • Impact Fundraising – Truly Getting Donors to Give to Your Cause
  • Marketing Impact to Your Volunteers
  • Training Your Board on Your Mission and Impact

I mean, if the word had a publicist, she'd be getting rich from a job well done!

As you might imagine, after a couple of days of this I began to examine my own use of the word. Surrounded by others who spoke the language fluently, I realized I had adopted their patterns of speech and even used the word five times in the presentation I gave at the conference.

Continue reading »

[Infographic] 'Nonprofits Online: The 2014 M+R Benchmarks Study'

April 10, 2014

M+R, a D.C.-based consulting firm, in partnership with NTEN, have released the 2014 M+R Benchmarks Study. Now in its eighth year, the study of fifty-three of the country's leading nonprofits found that even though response rates for nonprofit email solicitations continued to slide in 2013, online giving was up and social media audiences and Web site traffic continued to climb.

The Benchmarks Study always offers an interesting snapshot of the sector, and judging from the infographic below, this year's edition is no exception:

Continue reading »

Weekend Link Roundup (March 29-30, 2014)

March 30, 2014

Our weekly roundup of new and noteworthy items from and about the nonprofit sector....

April_showersCommunications/Marketing

In a guest post on the Communications Network blog, the Barr Foundation's Stefan Lanfer shares some lessons he and his colleagues have learned about communicating in times of change. The first two are simple but powerful: know what you want to communicate, by word and by deed; and know what you don't want to communicate. Check out Lanfer's the post for three more things the foundation got right.

Education Reform

Public school advocate Diane Ravitch has posted a draft version of of remarks made at an education conference earlier this month by Dissent contributor Joanne Barkan on the topic of how to criticize the role of "big philanthropy" in education reform

Fundraising

In today's New York Times, Arthur C. Brooks, president of the American Enterprise Institute, lets readers in on a well-kept secret: Fundraising is fun. The "magic" of raising money for a cause or organization, writes Brooks,

goes even deeper than temporary happiness or extra income. It creates meaning. Donors possess two disconnected commodities: material wealth and sincere conviction. Alone, these commodities are difficult to combine. But fund-raisers facilitate an alchemy of virtue: They empower those with the financial resources to convert the dross of their money into the gold of a better society....

On the Relationship Science blog, Kathy Landau, executive director of the National Dance Institute in New York City, makes an impassioned case for seeing data and relationship building "as mutually beneficial rather than mutually exclusive."

Grantmaking

In a post on the GrantCraft blog, Grant Coates, president and CEO of the Miles Foundation in Fort Worth, explains how a reevaluation of the foundation's grantee selection process helped him and his colleagues realize that leadership often is what separates a "good" grantee from a "great" grantee. "The presence of powerful leadership," Coates writes, "is almost tangible – it's a spirit that employees exude, a confidence that the organization embodies, and an impact that's measurable – true leadership is, in short, a game-changer in the grantee selection process."

Continue reading »

Keep the Old, Try the New – A Bucket-Balancing Act for Fundraising Pros

March 11, 2014

(Derrick Feldmann is president of Achieve, a creative research and campaigns agency based in Indianapolis. In his previous post, he asked whether professional design matters when it comes to your fundraising materials.)

Feldmann_headshotThis is an especially challenging time for nonprofit fundraising professionals.

On one hand, you have board members, bloggers, marketing "experts," and creative types all calling on you to be more "innovative" with your fundraising tactics. You've probably heard statements like:

"You have to embrace social media if you want to stand out!"

"I know an organization that had great success with an online giving platform; why don't we do things like that?"

"Why are we still wasting our time on direct mail letters? They're boring, and no one reads them."

As new fundraising tools and practices emerge, there's some validity to these arguments. For example, email solicitations have a pretty good track record. And digital fundraising campaigns, online donation pages, and crowdsourcing, despite their risks, all have been known to raise significant revenue for certain types of organizations.

On the other hand, you probably feel pressure from older stakeholders who expect you to stick with tried-and-true fundraising methods. Meanwhile, it's almost impossible to convince even open-minded executives and board members that raising money almost always requires spending money. And the tension between traditional tactics and more experimental methods only makes your job more difficult and stressful.

So, what do you do when your head reminds you that the majority of your loyal donors still respond to traditional forms of fundraising while your gut tells you it's time to take a few risks?

Simple. Pay less attention to what others are telling you to do and more attention to what your competitors are actually doing. Don't be afraid to experiment a little, and always remember that the ultimate goal is to do what is best for your organization.

I know, we all answer to somebody. Indeed, most development professionals have scores of individuals and groups they have to answer to. Which is why many of my clients and colleagues in professional development have asked me for advice as to how to justify risks and explain new fundraising tools and tactics to stakeholders who think the old ways are always the best ways. Here's what I tell them. Start by looking at your fundraising strategies – both what you've been doing and what you want to do – and put them into three "buckets":

Continue reading »

Most Popular PhilanTopic Posts (February 2014)

March 01, 2014

Tragedy in Syria. Civil strife in Ukraine and Venezuela. Not enough snow in Sochi and more than enough pretty much everywhere else. The Fab Four at fifty and other reminders of boomer mortality. Here at PND, February 2014 was best summed up by a colleague who dubbed it "the longest short month ever." It was also the busiest month ever for PhilanTopic, as readers flocked to Laura Callanan's four-part series on social sector leadership and found lots of other things to like as well. Here, then, are the six or seven most popular posts on PhilanTopic for the month that just wouldn't end....

What did you read/watch/listen to in February that made you think, surprised you, or caused you to scratch your head? Share your finds in the comments section....

PND Talk: Multiple Grant Proposal Submissions

February 28, 2014

Macauley_culkinIn the third installment of our PND Talk series (the first two are here and here), we re-visit a question that Enid asked in 2005 about a situation that, while not common, illustrates the critical importance of transparency and two-way communication in the grantee-funder relationship.

Enid asked: Let's say you are seeking funding for a program whose cost is budgeted at $100,000 and you submit three grant proposals to three different foundations for the same program and get funding from all three. Do you accept funding from all three for the same program? Just one? How is this handled?

As always, she got excellent advice from the PND Talk community, starting with Tony Poderis, who wrote:

Enid -- I simply would absolutely not submit multiple proposals to more than one foundation for funding of the same project in the first place.

I would not do it because I believe -- in general -- that such special project solicitations should be sequential. Only rarely, if ever, would I offer a specific project funding opportunity to two or more prospects at the same time. The danger is that more than one will accept. Yes, I said danger -- even when getting the money.

I would not make simultaneous solicitations seeking grants from each of the multiple foundations for one project's full funding. I would go to the best possible prospect first and wait for that decision. I would not submit the proposal to the other potential funding source or sources until the first said no, yes to to the full request, or yes to partial funding. Then on, or not, to the other.

Having more than one foundation accept the same proposal at the same time and having them make their respective awards is a possibility I would not treat lightly.... Having to go back to a program officer who is the process of pushing it through his or her foundation's channels for you and having to say you gave the project to someone else has the potential for damaging that relationship -- maybe permanently....

Julie chimed in with this:

Continue reading »

PND Talk: Burned Out and Don't Know What to Do?

February 21, 2014

Job_burnoutLong-time readers of Philanthropy News Digest may remember PND Talk, the message board we launched back in 2004 and maintained for the better part of a decade (until the launch of our new site in November).

During its heyday, PND Talk was a lively community frequented by a regular cast of generous, knowledgeable nonprofit professionals — people like Susan Lynn, Sheryl Kaplan, Rick Kosinski, Julie Rodda, Tony Poderis, and the late (and much missed) Carl Richardson and Linda Procopio.

Recently, we realized it would be a win-win if we shared some of their advice and wisdom with our readers here at PhilanTopic. To see the first installment in the series, which offered a compelling rationale for giving to the arts when so many people are in need, click here.

In the post below, a mid-career development professional by the name of Maddy sounds a familiar refrain -- and receives some terrific advice from three board participants.

_________

In her original post, Maddy wrote:

I have always worked in NPs (with a BS and MA in NP management) in the fundraising area. I have never really found a great fit (organizationally or position-wise) and have basically job-hopped (nine jobs in ten years). All hops were moves up in title/responsibility, but I've never been happy. I love nonprofit work, but feel totally burned out. I have absolutely no motivation and cringe at the thought of writing another solicitation letter/grant/etc. I have only been in my current job for seven months, but am depressed that once again I hate it. I just don't know how to get excitement, motivation, satisfaction [from my work]. Should I just leave the field completely? Am I the only one feeling like this out there? Thanks for listening to my ramblings....

To which long-time PND Talk community member Julie replied:

Continue reading »

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