October 23, 2017
Good news! The job market for nonprofit leaders is looking good! Boomers are slowly but surely retiring and leadership opportunities across the sector are opening up. Think you've got the chops? Great. Read on to learn how you can use LinkedIn to show the world what you've got.
Wait, what? Today, recruiting firms like Envision Consulting don't just flip through Rolodexes to find top talent. In addition to working our networks and going through applications, we rely on LinkedIn to uncover promising candidates. Yep, that's right, LinkedIn. It's the world's largest professional network, and though not without shortcomings, it is still the best source for recruiters to find qualified candidates. And increasingly, recruiters, colleagues, even your clients and funders are looking at LinkedIn profiles to learn more about you. Which means that not having a profile on LinkedIn, or having one that is incomplete or slapdash, tells them you are stuck in the pre-digital age, or, worse, have nothing of interest to share.
So, what makes for a good LinkedIn profile? Here are seven tips from the executive recruiters at Envision Consulting:
Set up a profile. First things first. That means you need to set up a LinkedIn profile and populate it with the basics: where you've worked, what your title/role was, and the start and end dates for each position. Add a blurb about yourself and highlight a few key accomplishments for each job you've had. Bonus tip: Take a moment to choose a stimulating headline for your profile. Use a fun phrase or three to four words that best describe you and your skills. These become searchable keywords for recruiters who are trying to locate job candidate with the right skill set.
Respond to messages. Don't burn your bridges before they've been built. As with anyone that reaches out to you in a professional capacity, reply to the messages you receive on LinkedIn a courteous and professional manner. (Recruiters are real people, too, and we want to help you succeed in your career.) It's okay if you tell a recruiter you're "not interested at this time" — at least we'll know that you're familiar with basic email etiquette. Bonus tip: Don't click on the "decline email" link if you do want to stay in touch. LinkedIn prevents people from sending you a follow-up message if you "decline" a message.