June 03, 2016
"Think globally, act locally." It's more than just a catchy slogan; it's a phrase that captures a way of being that a lot of folks take to heart. For many people, acting locally entails giving back to organizations that support the communities in which they live, largely in the form of monetary donations. And it's a practice that appears to be growing in popularity: the Giving USA Foundation recently reported a slight dip in giving for international development and suggested that it might have something to do with the fact that donors are focusing more on causes closer to home.
What's more, giving locally is particularly common among those who donate significant sums of money. According to a recent study by the Indiana University Lilly Family School of Philanthropy of gifts of at least $1 million, only 33 percent of the total dollar value of those gifts was captured by organizations outside the donor's home region.
While it's wonderful to see so many people giving generously within their own communities, it is even more remarkable to see donors from around the globe deciding to contribute large gifts to organizations with a specifically local focus. One example is the Naples Children & Education Foundation (NCEF), which focuses its charitable efforts on the community of Collier County, Florida, yet garners substantial support from donors around the country and the globe. This is largely due to its connection with the Naples Winter Wine Festival, the organization's main fundraising event, as it attracts international donors by offering unique travel and dining experiences in addition to raising funds for NCEF. This past year alone, more than 40 percent of the total amount raised for NCEF came from donors outside Collier County.