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18 posts from May 2013

Weekend Link Roundup (May 4-5, 2013)

May 05, 2013

Derby-winner-orbWhat a gorgeous weekend! Hope yours, wherever you are, was half as nice. Here, a little late, is our weekly roundup of new and noteworthy posts from and about the nonprofit sector....

Communications/Marketing

The Catalytic Network, an interesting new initiative of the Rockefeller Foundation, aims to share tools and stories which emerge from the foundation's work with innovators around the globe. In that spirit, Michael Myers, a senior policy officer at the foundation, lays out the 5 Golden Rules of a Great Pitch on the network's site to help nonprofits better tell their story.

The five rules are:

  • Keep it under two minutes.
  • Know your audience, and know the ask.
  • Talk about the problem you are solving -- in one sentence.
  • Give two reasons why your approach is unique.
  • Leave them one memorable, repeatable story.

Data

On the Harvard Business Review blog network, Mark Bonchek, "chief catalyst" at Orbit & Co, argues that without Little Data -- "what we know about ourselves. What we buy. Who we know. Where we go. How we spend our time" -- Big Data "has a tendency to become Big Brother," and that without Big Data, Little Data "is incomplete."

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The Art of the Phone Call: How to Stand Out With Funders

May 03, 2013

(Allison Shirk is a freelance grantwriter based in the Puget Sound region. In her last post, she shared ten tips for making the best use of your grantwriter's time.)

Telephone-largeIn today's world of high-speed communications, it can be hard to make a meaningful connection. Remembering the art of the personal phone call is a great way to stand out in the crowd. Here are some tips when reaching out to a potential funder by phone.

Leave a short but detailed message. Most funders receive dozens, if not hundreds, of phone calls a week. Voice-mail messages that don't include the right amount of detail will be ignored. Leave your name, phone number, and the elevator pitch for your organization/project. Speak clearly and slowly.

Make a plan to connect. Be sure to include a time (during regular business hours) when you can be reached. Mention that you'll call back in two days if you haven't heard from them. Follow up with an e-mail that includes your contact information and a link to your organization's Web site.

Don't drop the ball. If they call back and you miss the call, call them back within forty-eight hours and follow up with an e-mail. Be persistent but respectful.

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Most Popular PhilanTopic Posts (April 2013)

May 01, 2013

It's May Day/International Workers' Day/Loyalty Day! Before you begin your celebration, take a few minutes to check out the most popular posts on PhilanTopic in April:

What are you reading/watching/listening to? Share your favorites in the comments section below....

 

Quote of the Week

  • "[L]et me assert my firm belief that the only thing we have to fear is...fear itself — nameless, unreasoning, unjustified terror which paralyzes needed efforts to convert retreat into advance...."


    — Franklin D. Roosevelt, 32nd president of the United States

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  • Laura Cronin
  • Derrick Feldmann
  • Thaler Pekar
  • Kathryn Pyle
  • Nick Scott
  • Allison Shirk

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