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Weekend Link Roundup (May 11-12, 2019)

May 12, 2019

0510_flooding_CNNA weekly roundup of noteworthy items from and about the social sector. For more links to great content, follow us on Twitter at @pndblog....

Communications/Marketing

There’s been an email marketing paradigm shift in the nonprofit sector, writes Caroline Fothergill on the npEngage site. Whereas the size of a list used to be all that mattered, "collectively [we've] come to realize the value of quality over quantity." Today, open and click rates are where it's at, and Fothergill shares some practical advice designed to help nonprofits improve their results in both areas.

Criminal Justice

"As a person who uses drugs," writes Louise Vincent on the Open Society Foundation's Voices blog, "I know that no one person is to blame. What is responsible for the hundreds of thousands of deaths from drug overdose is a broken drug policy, a system that prioritizes punishment over treatment, and a culture of prohibition that leads us to use drugs alone and in shame." 

Health

What does it take to build fair opportunities for health in rural communities? On the Robert Wood Johnson Foundation's Culture of Health blog, Whitney Kimball Coe,  coordinator of the National Rural Assembly, a movement geared toward building better policy and greater opportunity across the country, shares some of the lessons she has learned in her work.

Book reading has been declining for decades, and language and communications experts are concerned. Markheim Heid, a health and lifestyle writer, takes a closer look at the research — and the implications for society.

Higher Education

It's time to shift the social contract of education away from short-term job training toward long-term development, writes David M. Perry, a former professor of history, on the Pacific Standard site. And free college has to be part of that shift.

In The Atlantic, Tom Nichols, author of the Death of Expertise, argues that the idea that students on college campuses should have "a say in the hiring and firing of faculty whose views they merely happen not to like...is a dangerous development — a triple threat to free speech, to the education of future citizens, and to the value of a college education." Readers of Nichols' article respond.

On the Charity Navigator blog, Emily B. Tyree, associate director of communications at Action Against Hunger, shares three ways mothers in developing countries are finding ways to deal with hunger and food insecurity and making a critical difference for their children and  communities.

Nonprofits

"[T]he lack [of resources] from which the nonprofit sector suffers is...a mindset," argues Nell Edgington. "But a mindset that can be overcome."

Lots of good posts on the the GuideStar blog. Be sure to check out "What Does It Take to Be Happy at Work?" by Nadia Elboubkri and Ruby Johnson; "Boost Your Fundraising by Centering Your Audience in Your Content and Engagement Strategy" by Brad (Schenck) Caldana; and "Fundraising Lessons from Freddie Mercury & Queen" by Barbara O'Reilly.

How is the nonprofit sector like Game of Thrones? Nonprofit AF's Vu Le explains.

Philanthropy

On the Heron Foundation blog, Jasmine McGhee, a communications associate at the foundation, chats with Mary Jo Mullan, who wore many hats at the foundation from 1992 to 2009, about why philanthropies should place general operating support front and center in their grantmaking strategies.

Pam Foster, a lawyer and strategic operations specialist with more than twenty years' experience in the philanthropic sector, looks at the growing field of collaborative philanthropy in a post on the Center for Effective Philanthropy blog and explains how collaboratives can help new grantmaking organizations benefit from lessons learned by those who preceded them.

On Glasspockets' Transparency Talk blog, Genevieve Boutilier, a program associate at the Peace and Security Funders Group, suggests that "simply understanding who and what gets funded is only the start of the conversation" and that without more timely, detailed data, the sector will never be able to answer "tough questions...like: Why are certain regions, issues, and strategies underfunded? Why are certain populations prioritized over others? Why isn't awarding general operating support increasing, especially given the ample evidence that suggests that it’s a best practice? Why are certain kinds of grantees passed over for funding?"

And in the latest issue of Town & Country, Melinda Gates talks to activist and entertainer John Legend about about giving, her family, and her plans to change the world.

(Photo credit: CNN)

That's it for this week. Got something you'd like to share? Drop us a note at mfn@foundationcenter.org

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