135 posts categorized "Social Good"

New Report: What Influences Young Americans to Support Social Causes

October 25, 2019

Take-actionClimate change is the number-one issue of concern among young Americans. That's one of seven major findings in the new Influencing Young America to Act 2019 report my colleagues and I released earlier today.

The second report in the Cause and Social Influence initiative I lead examines how the oldest members of Generation Z and the youngest millennials ("young America"), those Americans between the ages of 18 and 30, are influenced by and influence others to take intentional action on social issues and analyzes how those actions coalesce to form a community of support for specific social movements.

Social Issues of Interest

In our research, we define a social issue as an existing situation recognized as being counter to a generally accepted social value that can be mitigated through people working together to deploy community resources to change the situation.

The top five issues of interest to the young America (and the percentage that selected them) are climate change (30 percent), civil rights/racial discrimination (25 percent), immigration (21 percent), healthcare reform (20 percent) and mental health/social services (16 percent).

Social Movements of Interest

In our research, we define a social movement as a group of people working together to support the interests of a community whose lives are affected by a specific issue; the group often is unable to address the issue and achieve a satisfactory resolution without the support of dedicated community activists and constituents.

The top five movements of interest to young America are #MeToo (26 percent), #BlackLivesMatter (26 percent), #AllLivesMatter (24 percent), #HumanRights (24 percent ) and #MedicareForAll (23 percent). (Note that although climate change was the number-one social issue, it did not appear among the top five movements.)

Moving Young America From Awareness to Action

For me, the most fascinating findings of the study relate to a young person's journey from awareness to action. How do causes capture individuals’ interest in the first place and then move them to take the first step — and all the steps thereafter — toward support of an issue or movement? And how do causes successfully motivate followers to recruit others to support the movement?

We found that when young Americans initially learn about an issue in which they have some interest, their feelings of empowerment dramatically affect whether they continue on the awareness-to-action journey or choose to stay on the sidelines.

The most successful journeys typically involve an issue that strike a personal chord with individuals. And once young Americans learn more about an issue, most will act.

What about those who don't? Do some choose inaction out of apathy — or is something else involved?

When young Americans decide not to take action on an issue they care about, the most popular reasons they cite for not doing so are "I don't know what to do," "It's not my place," and "I can't make a difference." On the surface, these all would appear to reflect a certain apathy.

But I would argue they reveal the opposite of apathy. Few respondents in our research said they didn't care. Young Americans want to act; they just don’t know of or believe that they're capable of meaningful action.

That is the very definition of lack of empowerment.

Much of what's in the report reflects a strong sense of empowerment in young Americans. Most young people do act, and most say their actions are not prompted by someone asking them to get involved. Rather, it’s because they feel compelled — and empowered — to get involved.

The following are recommendations for how causes and nonprofits can use the findings of the new report to build support for their issue.

Recommendation #1: Take concrete steps to ensure that young Americans feel empowered by your cause or issue. Whether you're the leader of a cause or movement, a social entrepreneur, or the person responsible for social responsibility at your place of work, it's up to you to spark and/or reinforce young Americans' feelings of empowerment. You do that by regularly letting them know how they are helping to change things and by sharing stories of real people who have been helped. You also want to be sure to encourage your supporters to share with others why they are so passionate about your issue. A feeling of empowerment should power every step of the awareness-to-action journey, so keep that feedback coming.

Recommendation #2: Ask young Americans to do something to show their support. Then ask them again. When we asked research participants whether and what had prompted them to take action, they either said no one had asked them to take action or a person/organization had explicitly asked them to take action.

Is your cause or organization content to simply to "raise awareness" of your issue? Sorry, but that’s not enough for young Americans in 2019. They want to take action. They want to be told what they can do that will make a difference. It's up to you to share with them concrete opportunities to do so at every step along the awareness-to-action journey. And don’t forget to follow up, at each step of that journey, with the results of their support.

Recommendation #3: Be a positive, credible part of the online conversation around your issue. Young Americans are listening to the news media online, which means you need to be there, too. They're also all-too aware of the "fake news" phenomenon, so it's up to you to keep abreast of the conversations happening online around your issue, to share accurate information in those conversations, and to do what you can to address incorrect and inaccurate information.

Young Americans tend to trust nonprofit organizations and social movements. It's up to you to reinforce and leverage that trust by always demonstrating authenticity and credibility. As you deepen your listening, think about how you can position yourself or your organization as a subject expert (blog posts and free resources on your website are a great start). Just remember that you're a participant — one of many — in the online conversations happening around your issue and not the primary spokesperson for the issue. Keep your focus on the issue itself — and on all the things young Americans are doing to drive real change.

Influencing Young America to Act 2019 has a lot more to say about all of this. You can download it here.

Headshot_derrick_feldmann_2015Derrick Feldmann (@derrickfeldmann) is the author of Social Movements for Good: How Companies and Causes Create Viral Change, the founder of the Millennial Impact Project, and lead researcher at Cause and Social Influence.

Most Popular PhilanTopic Posts (August 2019)

September 06, 2019

Labor Day has come and gone, the days are getting shorter, and you're probably feeling the urge for goin'. Before you do, check out some of the posts that were popular with our readers in August. Enjoy!

Interested in contributing to PND or PhilanTopic? We'd love to hear from you. Drop us a note at Mitch.Nauufts@Candid.org.

Beyond the Dollar: Catalytic Philanthropy = Funds + Leverage

September 02, 2019

Coins-and-seedlingsFor as long as I have been working in the philanthropy field, New Zealand has been regarded domestically, and in international polling, as one of the most generous countries in the world. Based on comprehensive data captured in the Gallup World Poll for the period 2013-2017, last year's CAF World Giving Index placed New Zealand third on the list of most generous countries, behind Indonesia and Australia and ahead of the United States (fourth place) and the United Kingdom (sixth).

Each country is ranked for three behaviors:

  • Helping a stranger
  • Donating money
  • Volunteering time

Historically, these have been the ways we think about charity and philanthropy: giving by way of money or service, either in an immediate sense or, using a vehicle such as a charitable trust, donating money to specific causes or recipients in perpetuity.

Catalytic philanthropy is different, both more sophisticated and more focused on collaboration and measurement of return on investment, and is based on maximizing positive impact. Here is what it means for people and organizations in New Zealand:

1. Catalytic philanthropy represents a new approach to an age-old practice. The term describes the use of influence and leadership to leverage every dollar to the max. For instance, an organization with a corporate social responsibility program (say, an annual campaign in support of a bold-name charity) could be more strategic about increasing the impact of its giving by engaging with government and pressuring it to invest more in the charity’s area of interest, or by working harder with partners to garner more support for the charity.

In 2019, the scale of social need and urgency of the global climate crisis demands that we leverage our ability to give in much more practical and commercial ways than we have before. This is where catalytic philanthropy comes in: going beyond money to bring to bear every resource and partnership available to advance a cause or address a problem.

2. Silos are so twentieth century. The traditional model of philanthropy was adapted from the conduct of dynastic families like the Fords and Rockefellers in the early twentieth century. In the twenty-first century, the transparency demanded of charitable activity, combined with clear-cut social and environment concerns, gives the advantage to philanthropists and organizations that can think laterally and find inventive ways to extend their reach.

An example of this model is Foundation North, which employs what it calls "venture philanthropy" to engage other interested organizations and communities in finding solutions to complex social challenges. No longer is a single charity "responsible" for raising cancer awareness or cleaning the Hauraki Gulf; these days, we understand that we’re all in it together and that answers and funding have to be leveraged from a range of players to create long-term and sustainable impact.

Innovation is key to continually improving the impact philanthropy has on its intended cause or recipient. Under our founder Andrew Barnes' leadership, Perpetual Guardian established its own foundation, enabling donors, including those with more modest resources, to amplify the impact of their giving.

3. Money isn’t the be-all. Again, the old model was all about money: the more, the better. What we now understand through complex analyses such as those provided by JBWere is that the best social impact is not necessarily tied to the amount of money dedicated to a cause or issue but how adroitly it is used and tied to strong, measurable results. Catalytic philanthropy posits that the smartest giving is not the "biggest" giving; it’s the most strategic. And the most promising opportunity for today’s high-net-worth individuals is to build on the established charitable trust/foundation model to structure their giving in a highly strategic way.

4. Traditional trusts are becoming more sophisticated about ROI. New Zealand has over twenty-seven thousand registered charitable trusts, many of them set up decades ago by settlers who have since passed. In our business, we are starting to guide interested trustees toward a catalytic philanthropy model that follows the terms of the trust deed while taking advantage of progressive, collaborative developments in the sector.

An interesting impact investing example of this is the Stout Trust, which is well known for its work in the arts, heritage, and environment fields. This year, the trust will distribute $1.2 million to related causes, including predator-free work. Going beyond straightforward grant awards to investments that intentionally seek social or environmental impact alongside financial returns has become an increasingly important tool for trusts and foundations.

Impact investing has already demonstrated an impressive ability to harness the collective power of philanthropy, the private sector, and government at all levels. A prime example from the U.S. is the Detroit Home Mortgage Program, a collaborative effort between the Kresge and Ford foundations, a cadre of local banks, the City of Detroit (which was hard hit by the great financial collapse and the subsequent near-collapse of the U.S. auto industry), and the state of Michigan. The program is reviving the city’s decimated single-family housing market through a mix of grants, loans, and loan guarantees that ultimately enable buyers to purchase and renovate once-vacant homes.

Here in New Zealand, the NEXT Foundation established the Tomorrow Accord with the Government’s Department of Conservation. NEXT is a spend-down philanthropic fund of $100 million, and with the accord it is front-footing investment into pest eradication, with DoC agreeing to continue to fund those efforts in the future.

5. Businesses can define philanthropy in creative ways. Returning to the idea of creating a sphere of influence, business executives should be thinking outside the box in terms of creating social value alongside their immediate financial goals. Here at Perpetual Guardian we are working to advance the idea of a four-day, productivity-focused, reduced-hour model of work, which we regard as more suited to the demands of the twenty-first century workplace and lifestyle. In addition, we require each staff member to use, once a quarter, one of their personal days to engage in charitable or volunteer work. We’re also analyzing how staff can volunteer in ways that help them achieve even more for New Zealand communities.

Our efforts in this regard are about being strategic as an organization and leveraging the influence we have to increase our impact. There are many ways to do this, procurement being an obvious one; it is now commonplace for public- and private-sector organizations to seek out "green" options in technology, transport, and other services, which incentivizes service providers to think about and invest in climate-friendly initiatives.

Ultimately, catalytic philanthropy is a more comprehensive, encompassing, and sophisticated approach to a practice people have been engaging in for centuries. As experts in the field, we are enabling clients and communities at large to use resources in creative ways and to look beyond money to a more astute calculation of ROI – one that leverages the combined efforts of people and organizations to do the maximum amount of good at all levels of society.

Headshot_Liz GibbsLiz Gibbs is head of philanthropy at Perpetual Guardian. Over a career spanning twenty-five years, she has served as chief executive of Save the Children New Zealand and Philanthropy New Zealand and as head of foundation for Te Papa Tongarewa. Her current governance roles include deputy-chair of UNICEF New Zealand and board member at the Mediaworks Foundation.

Ten Years of Millennial Research: What I'd Do Differently

August 16, 2019

MillennialsIt's finally here — the final Millennial Impact Report, the culmination of a decade of research conducted by the Case Foundation and research teams I led into cause behaviors of the generation born between 1980 and 2000.

Any project of that magnitude — we interviewed more than 150,000 millennials, held hours and hours of focus groups, compiled and analyzed reams of data, and wrote volumes of narrative — begs the question: Would we do it all over again?

Absolutely — albeit with some tweaks based on what we've learned.

When we launched the project in 2008 — and over most of the next ten years — making assumptions about millennials seemed to be a favorite pastime of many of the people we interviewed or spoke to. We heard that millennials were lazy and more entitled than any  generation before them. They believed they deserved big salaries right out of college, and when reality hit they moved into their parents' basement (still the most enduring cliché about young Americans in this age group).

Put it all together and you got the biggest assumption of all: there was no way millennials would want to get actively involved in causes.

When we set out to learn about millennials, it wasn't to prove (or disprove) our own assumptions; it was to better understand their real motivations and behaviors. So we designed the research process to be an ongoing journey of discovery. I wouldn't change a thing about that.

But in looking back at our journey, there are some things I wish we had explored further:

Continue reading »

Three Shifts Philanthropy Needs to Make to Better Design and Evaluate Social Change

June 28, 2019

Chalk-board-paradigm-shiftGood strategy-making and evaluation sit at the heart of philanthropy. Yet as a sector, we continue to struggle with how to design strategies, how to understand our impact, and how to use that understanding to drive stronger strategies. While we've made progress in using theories of change, logic models, indicators, and various types of evaluations in our work, we are often still stuck in more traditional, linear paradigms of thinking that do not lend themselves to the complex, ever-changing contexts in which we work.

I believe there are three key shifts that philanthropy needs to make to more fully embrace a complexity-friendly approach to designing and evaluating social change:

From...   To....
Projects Systems
Results Hypotheses
Planning Learning

From Projects to Systems: Most foundation staff tend to think of their work in terms of programs, projects, or even specific grants. There is value in opening up the aperture and examining the whole system, with all its interconnected components.

At the Democracy Fund, we created elaborate "systems maps" to explore the connections and dynamics that characterize the systems we seek to influence and created strategies that utilize specific "leverage points" in the system. While evaluating the impact of our strategies, we look not only at indicators of program impact but also at a set of "system impact indicators" that track system-level variables.

For instance, while our Elections program tracks how many jurisdictions are adopting a particular tool (program impact), it also tracks how voter confidence in elections is shifting overall (system impact). The point is not to attribute causality, but rather to situate and understand our impact in the broader context of how systemic variables are moving. (To learn more about taking a systems and complexity approach to evaluation, check out Evaluating Complexity.)

Continue reading »

What's New at Candid (May 2019)

May 30, 2019

Candid logoSpring has been an exciting time here at Candid. Since Foundation Center and GuideStar joined forces, the two organizations have been busy with strategic planning, listening, and sharing, in addition to all the research, trainings, and campaigns we usually do. Here’s a recap of recent goings-on:

Projects Launched

  • We added new data and research to our Peace and Security Funding Index that highlight the diversity of funders and strategies focused on addressing issues of peace and security globally. For the past five years, Candid and the Peace and Security Funders Group have chronicled thousands of grants awarded by hundreds of peace and security funders, shedding light on who and what gets funded in the sector. You can learn more about that work here: peaceandsecurityindex.org.
  • Earlier this month, Candid, along with the Center for Disaster Philanthropy (CDP) and the Indiana University Lilly Family School of Philanthropy, launched U.S. Household Disaster Giving in 2017 and 2018 Report, the first comprehensive study of household donations to disasters. The study provides new data on U.S. households' disaster giving and answers many of the questions most often asked about patterns, preferences, and practices related to individuals’ charitable giving for disaster relief efforts.

Data Spotlight

  • Since March, we've been streamlining the process for developing the FC 1000 research set, which we use to track year-over-year trends in philanthropic giving. As part of this work, we're introducing systematic quality assurance checks on the grants data and aiming for a close date (for the 2017 grants set) in early fall. As of April, we've identified ~650 funders (out of an eventual 1,000) for whom we have complete-year grants data, and we've tracked down and outsourced grants lists for a hundred more. For the remaining funders, we'll be looking to the IRS for their grants lists and reaching out directly via email over the coming months.
  • Approximately 70 percent of grantmaking for peace and security issues includes some type of population focus. In 2016, funding for children and youth and women and girls each accounted for 14 percent of total peace and security funding, while funding for refugees and migrants accounted for 8 percent. Learn more at: peaceandsecurityindex.org/populations.

In the News

What We're Excited About

  • Candid Midwest will launch Candid's Nonprofit Startup Assessment Tool (NPSAT) on June 13 in Kansas City, Missouri, with the help of a generous grant from the Ewing Marion Kauffman Foundation. The event will include our new course, Is Starting a Nonprofit Right for You?, as well as a demonstration of NPSAT and an Open House featuring our Funding Information Partner, the Kansas City Public Library (central location).
  • Candid South has completed a lease agreement with CARE in Atlanta and will be relocating our staff there in order to better leverage our existing community partnerships. CARE is a global leader in the worldwide movement to end poverty and is known for its unshakeable commitment to the dignity of all people. Learn more about Candid South's transition here.
  • Candid's other library resource centers, located in San Francisco, Cleveland, Ohio, and Washington, DC, will be redirecting their in-person library services to local community partners in 2019. On June 20, Candid West will bid adieu to our San Francisco library and office with a Farewell Open House from 5:00-7:00 p.m. Then, sometime after June 217, the Candid West team will be relocating to Oakland to join the remainder of our Bay Area team. You can read more about Candid's plans to expand its outreach into local communities here.
  • On May 22, Candid West officially launched its virtual peer learning circle, Setting Your Development House for Success. We're accepting more participants through the learning circle's next session on June 19, however. Help spread the word! To register, click here.
  • On May 30-31, Candid West will be collaborating with Funding Information Network partner John F. Kennedy University’' Sanford Institute of Philanthropy and local funders and county supervisors to present a two-day convening in East Contra Costa County. The event will focus on the importance of strategies related to achieving a fair and accurate census and will include a capacity-building needs assessment as well as fundraising training.
  • Candid West will once again partner with CCS Fundraising and the Commonwealth Club on June 20 to present "Giving USA: A National and Bay Area Perspective." Historically, this has been one of our best-attended programs, and this year's event promises more of the same.
  • In June, Candid Northeast New York will begin teaching our core curriculum on a monthly basis at our Brooklyn Public Library partner site and will also visit and do public trainings at partner locations in Greenwich, Connecticut; Westerly, Rhode Island; and in Queens and Brooklyn.
  • On June 5, Candid's DC office will lead a contract training on proposal writing at the Glenstone Museum as part of Glenstone's Emerging Museum Professionals program.
  • On June 6 , Candid South will launch its Nonprofit Consultant Cohort, a four-part series, in Atlanta. Sessions will cover how to establish your client criteria and issue area, how to develop a marketing strategy that generates client leads, determining fee structure, and creating a business plan and presentation.
  • On June 6, Candid and Hispanics in Philanthropy will release a new dashboard, LATINXFunders, which illustrates philanthropy’s support for Latinx populations across the U.S. and its territories over a five-year period, 2012-2017.

Upcoming Conferences and Events

It's the season for conferences! Our staff will be attending these upcoming events:

Services Spotlight

  • 40,874 new grants added to Foundation Maps in April, of which 2,034 were made to 1,376 organizations outside the U.S.
  • Foundation Directory Online updates its database daily. Recipient profiles in the database now total more than 800,000.
  • The first-ever meeting of the NYC Grant Professionals Group was held in March. Join us for the second gathering on Friday, June 7. The purpose of the group is to support a community of grant professionals committed to serving the nonprofit community in the New York City metro area. Network and learn from your fellow grant professionals in a warm, engaging setting. Candid will be the host of the group's meetings.
  • New data sharing partners: Arthur M. Blank Family Foundation, Ecstra Foundation, Urania C. Sherburne Trust, Helen and Ritter Shumway Foundation, McPherson County Community Foundation, Merancas Foundation, Inc., Permanent Endowment Fund of the Moody Memorial First United Methodist Church, and TCF Foundation. Tell your story through data so we can communicate philanthropy's contribution to making a better world — learn more about our eReporting program.
  • Candid's DC staff presented at the ECDC Refugee Resettlement Conference on May 1 to more than 200 participants from grassroots nonprofit groups across the country. With about forty attendees, our session on identifying prospective funders and using Candid resources was one of the best-attended breakout sessions at the conference.
  • Candid's DC staff also presented on Candid resources and the basics of proposal writing at the University of Maryland's Do Good Institute on May 5. Attendees were mostly graduate students from UMD's Nonprofit Management program and are future (or current) nonprofit staffers or social entrepreneurs.
  • Our lineup of online programs (webinars and self-paced e-learning courses) has attracted more than 10,000 registrations since the beginning of 2019, while over 5,000 people have attended our in-person classes since the beginning of the year.
  • In April, Candid Northeast New York hosted its third annual Nonprofit Formation Fundamentals Bootcamp, featuring a series of five weekly sessions on the essentials of starting a nonprofit organization. The series was produced in partnership with New York Lawyers for the Public Interest and the Support Center, and each session reached more than seventy participants, making this year’s event the best-attended iteration of Nonprofit Formation Fundamentals yet.
  • In April, Candid Northeast New York taught a public webinar at our partner location in Andover, Massachusetts, and did staff training at our partner locations in Riverhead, Queens, and Brooklyn. And in May, we did public trainings in Albany, Saratoga Springs, Brooklyn, and Queens. Learn more about our Funding Information Network partners here.
  • New partners:
    • Gary and Mary West Foundation (a group project with our Knowledge Service team)
    • Handbid (new API client)
    • RelPro (new API and data customer)
    • Bloomberg Philanthropies (new API customer)

Content Published

If you found this update helpful, feel free to share it or shoot us an email! I’ll be back next month with another update.

Jen Bokoff is director of stakeholder engagement at Candid.

A Conversation With Mark Zuckerman, President, The Century Foundation

May 29, 2019

For Massachusetts folks of a certain age, the name Filene's Basement evokes memories of a crowded emporium where the hunt for bargains, especially on weekends, often resembled competitive sport. The basement was the brainchild of Edward A. Filene, whose father, William, founded Filene's in 1908. It was Edward, however, who recognized that growing numbers of American factory workers represented a new market and persuaded his father to start selling surplus, overstock, and closeout merchandise in the basement of his flagship Downtown Crossing store.

The experiment was a huge success, and the Filenes soon joined the ranks of America’s wealthiest families. In 1919, Ed Filene, already recognized as a progressive business leader, founded the Co-operative League — later renamed the Twentieth Century Fund — one of the first public policy research institutes in the country.

Mark Zuckerman joined TCF — which changed its name to the Century Foundation in the early 2000s — as president in 2015. A veteran of the Obama administration, where he served as Deputy Director of the Domestic Policy Council, leading teams on initiatives to reduce student debt, increase accountability at for-profit educational institutions, reduce workplace discrimination, and expand access to job training, and Capitol Hill, where he served as staff director for the House Education and Labor Committee, Zuckerman has worked over the last four years to bring the organization’s research efforts and policy work into the twenty-first century.

PND spoke with Zuckerman recently about some of those changes, the meaning of the 2018 midterm elections, and TCF’s efforts to advance a progressive policy agenda.

Headshot_mark_zuckermanPhilanthropy News Digest: The Century Foundation is marking its hundredth anniversary in 2019. Tell us a bit about Edward Filene, the man who created it back in 1919.

Mark Zuckerman: Ed Filene was a prominent businessman but also somebody who was deeply engaged in public policy, a rare combination in those days. The era in which he was working was a time when there wasn't strong governmental involvement in the economy, and where it was involved, it was too weak to effectively address the economic chal­lenges of the day. Things like workers' wages and benefits, anti-trust enforcement, and a lack of transparency with respect to Wall Street, something that eventually led to passage of the Securities and Exchange Act.

Ed Filene very much believed in more robust engagement by local, state, and the federal government in people's lives. And he felt that research was a linchpin of good public policy. At the time, there were very few think tanks — the Carnegie Endowment for International Peace had been started a year earlier and Brookings had been started two years before that. 

So, the idea of a private entity taking on challenges that, in the past, only government had had sufficient resources to address was something new. Today, of course, there are think tanks all over the world focused on many different subjects, but Ed Filene really was in on the beginning of the think tank movement and on think tanks as places where social policy, progressive social policy in Mr. Filene's case, would be discussed and developed.

Like Henry Ford, he believed that paying a decent wage to your employees was good for the overall economy, and in his writings he expressed support for a mandatory minimum wage. He also gave speeches about the importance of supporting the Roosevelt admin­istration in its attempt to get Congress to pass something that looked a lot like Medicare and urged people to call in their support for initiatives Roosevelt and his brain trust were proposing.

One of the public policy innovations he was most interested in was the credit union movement, and for a specific reason. At the time, the nineteen-thirties, financial institutions mostly were there to lend and cater to businesses and wealthy individuals. There simply was no infra­structure in the United States to provide the middle class — never mind lower-income folks — with capital to buy their first home or even to invest in a small business. Ed Filene viewed credit unions as a critical tool for providing Americans with capital that could help them thrive and grow the middle class. And so he embarked on a major effort, not only at the national level but at the state level, including his own state, Massachusetts, to authorize the creation of credit unions, which sort of makes him the father of the credit union movement.

PND: Let's jump ahead a bit. How does the Century Foundation's work support a progressive policy agenda in 2019? And how has the organization's model evolved over the last hundred years to support that work?

MZ: Well, one of the big changes the Century Foundation went through — and I would say it was in keeping with changes in the way policy was made over the decades — is that it evolved over the years from being essentially a book publisher, which was what it was for decades. Back then, it would engage influential thinkers about specific social policy ideas they wanted to promote in book form. Many of those titles were, of course, written for policy elites, with the idea that these ideas would be circulated and eventually find their way into the halls of Con­gress or onto the floor of state legislatures. It was a common sort of model for academic institutions and emerging think tanks during the mid-twentieth century. But over time, and especially as the Internet became more widely used, the model changed. Today, having influence in or impact on public policy requires a lot more than just having a good idea, and too many of these books end up sitting on shelves, unread. Maybe they're filled with great ideas, but there are fewer and fewer people willing to pull those ideas out of those volumes and turn them into policy.

So, the Century Foundation today is very differ­ent than it was seventy or fifty or even twenty years ago, in that we are taking more responsibility — not only for coming up with creative solutions to today's challenges, but for figuring out how to use the resources we have beyond research and the development of policy ideas to create impact.

That's the big shift — the leveraging of intellectual and advocacy resources and institutional relationships to drive policy change. When I joined TCF as president four years ago, I hired a number of people who had recent experience in the White House or in federal agencies or on Capitol Hill, because I wanted people who understood how best to approach those institutions, and how they could have an impact on those institutions. They were also people with a high level of expertise in their particular subject matter. That's been my focus as president — finding people who know who the policy players in Washington are, who have deep expertise in their subject matter and the ability to do good research, and who have wide, influential networks in the advocacy, policy, and academic communities.

Continue reading »

Taxes, Inequality, and the Public Good

April 26, 2019

Taxes_flickrCan wealthy Americans use philanthropy to fend off Democratic proposals for progressive, much-needed tax reform? That certainly seems to be what tech billionaire Michael Dell had in mind on a panel at the World Economic Forum in Davos a few months ago. Confronted with the idea that the United States should adopt a 70 percent marginal tax rate on annual incomes of over $10 million — something it last saw in the 1960s under the Kennedy and Johnson administrations — Dell said he would be "much more comfortable" giving back to society through his private foundation "than giving…to the government." Other superrich donors have expressed similar feelings, with some actually having the chutzpah to equate the civic obligation of paying taxes with charity.

It's evident to anyone paying attention that private philanthropy can never replace the almost three trillion in budget cuts included in the Trump administration's 2020 budget or the trillions in deficits that the 2017 Tax Cut and Jobs Act is likely to create over the next decade.

Trump, Michael Dell, and other members of the 1 percent club — who now control as much wealth as the bottom 95 percent of Americans — are going to need a better argument if they hope to convince the large majority (70 percent) of registered voters who believe that the superrich should be paying higher marginal rates.

And the very rich will need more than a preference for philanthropy over taxes to convince the 61 percent of Americans who favor a "wealth tax" of 2 percent on those with more than $50 million in assets and 1 percent on top of that for those with more than $1 billion. To the consternation of Dell, the 25th richest man in the world, an even larger percentage of Americans believe that government should pursue policies designed to reduce the huge and growing wealth gap in America — policies that go beyond just raising tax revenue.

Continue reading »

What's New at Candid (April 2019)

April 17, 2019

Candid logoAs Foundation Center and GuideStar enter their third month as a single organization, staff are forging ahead with the work of integrating workflows, sharing ideas, and developing solutions. It's exciting! And like many other nonprofits at this time of year, we're out and about at conferences and events and knee-deep in projects scheduled to launch later this year.

Here are some of the highlights from March:

Projects Launched

  • In partnership with Sustain Arts and See Chicago Dance, we published a new report, Mapping the Dance Landscape in Chicagoland. The Chicago region is a hub for arts and culture and boasts a thriving dance community, and the report can be used to identify trends, opportunities, and challenges facing dancers, dance organizations, and the field as a whole.
  • On CF Insights, our annual Columbus Survey is now open. The U.S. community foundation data collected by the survey provides a snapshot of the field and can be used to inform the financial and operational decisions made by community foundation staff. You can learn more about last year's survey results here — and be sure to check back for the results of this year's survey later this spring.
  • Glasspockets reached a milestone when the Walton Family Foundation became the one hundredth foundation to commit to sharing its transparency self-assessment profile on the Glasspockets website. Janet Camarena and her team also debuted new Transparency Levels (Core, Advanced, & Champion) designed in partnership with active Glasspockets foundations and sponsored by, yes, the Walton Family Foundation.

Data Spotlight

  • As the 2020 U.S. presidential election begins to take shape, we continue to track how foundations are supporting implementation, research, reform, and or/mobilization efforts related to campaigns, elections, and voting on our Foundation Funding for U.S. Democracy. According to Candid data, more than $555 million has been granted by 845 funders in support of campaigns, elections, and voting since 2011. Of that total, $136 million has taken the form of general/unrestricted support, while $69.2 million has targeted racial and ethnic minorities.
  • To date in 2019, we've recorded over 5,000 registrations for our webinars and self-paced elearning courses and have handled more than 18,000 questions through our knowledge base.
  • We completed custom data searches for the DeVos Institute of Arts Management, Grantmakers of Western Pennsylvania, Humboldt University of Berlin, Philanthropy Ohio, the Philanthropy Roundtable, and the Walton Family Foundation.

In the News

What We're Excited About

Upcoming Conferences and Events

It's conference season! Candid staff will be attending these upcoming events:

Services Spotlight

  • A total of 231,299 new grants added to Foundation Maps in March, of which 2,665 were made to 1,920 organizations outside the U.S.
  • Foundation Directory Online continues to support everything needed in a fundraising tool. Now you can build more robust prospect lists and see how much funders are giving based on your mission.
  • Candid’s webinar participants continue to gain practical skills and report an increase in confidence after taking one of our webinars. In a recent survey, 88 percent reported that they had gained a specific skill, tool, or strategy that enabled them to advance their work, while 95 percent said they expected to apply what they had learned in the webinar within the year.
  • Twenty-two participants from Northeast Ohio participated in a three-day Proposal Writing Boot Camp. Check out all 2019 boot camp dates here.
  • The Funding Information Network now boasts thirteen training partners. FINs are locations around the country where you can access Candid resources for free and take a scheduled class. Learn more about the Funding Information Network program here.
  • New data sharing partners: Barr Family Foundation, Better Way Foundation, Callison Foundation, District of Columbia Bar Foundation, Hamer D. & Phyllis C. Shafer Foundation Charitable Trust, and Victorian Women's Benevolent Trust. Tell your story through data so we can communicate philanthropy's contribution to making a better world — learn more about our eReporting program.
  • New customers: Purposeful is using our data and APIs, the Barr Foundation is using our Premier API, and a UK site called Social Bite is licensing our data to help with their cause (homelessness). We also added North Carolina State, George Washington University, and the University of Richmond to our roster of Library services clients.

Content Published

If you found this update helpful, feel free to share it or shoot us an email. I'll be back next month with another update.

Jen Bokoff is director of stakeholder engagement at Foundation Center.

What's New at Candid (formerly Foundation Center and GuideStar) (March 2019)

March 19, 2019

Candid logoMarch brings the first days of Spring and the beginning of new things. At Candid, we've been marking new beginnings with game-changing training programs and convenings, attendance at great conferences, and valuable research. Here are some of the recent highlights:

Projects Launched

  • There is no one-size-fits-all solution to capacity building, but a new series of GrantCraft case studies provides funders with networking and collaboration insights that can empower their grantees to invest in capacity building. Each case study has been developed in partnership with Community Wealth Partners and draws on that organization's capacity-building work with funders and grantees. Together, the studies showcase varied approaches to addressing the long-term capacity needs of grantees and provide valuable insights for foundations, consultants, and practitioners. The series also pilots a new approach for GrantCraft in which we tap the wisdom of technical assistance providers in making sure learnings from foundation projects are shared widely.
  • Glasspockets recently hit a milestone, publishing its one hundredth profile of a funder that has publicly participated in the "Who Has Glass Pockets?" self-assessment. To celebrate, Glasspockets has launched a blog series, the "Road to 100 & Beyond," featuring foundations that have played a part in the site reaching this milestone. In addition to helpful examples, the series highlights reflections on why transparency is important, how openness inside foundations evolves over time, and lessons learned.
  • We added a new infographic to the Foundation Funding for U.S. Democracy portal which shows the U.S. dropping to #71 on the 2018 Corruption Perceptions Index — the first time since 2011 the U.S. has fallen out of the top 20. According to the infographic, about 3 percent of overall funding for democracy work goes to open government and transparency efforts. You can check it out and more at foundationcenter.org/infographics.
  • Grantmakers in the Arts published its annual Arts Funding Snapshot in the Winter 2019 edition of the GIA Reader. The snapshot looks at foundation giving for arts and culture for 2016, based on the most recent complete year of data for a set of the largest U.S.-based private and community foundations (by total giving). A webinar that explores the findings is available on the GIA website.
  • GuideStar launched updated APIs with new data and filters, as well as new internal administrative functions, meaning you can now get more data through GuideStar's Premier API that you can't find anywhere else, including nonprofit logos, demographic information, and due-diligence information. You can also search for organizations in new ways, thanks to new filters that enable users to sort by organizations that are in good standing with the IRS and by cause area.

Content Published

In the News

What We're Excited About

  • Out in the community! On March 13, our San Francisco office kicked off a new series of monthly orientations at our nearby Funding Information Network partner location. The staff presentation at the Main Branch of the San Francisco Public Library featured forty minutes of training, twenty minutes of Q&A, and an hour of one-on-one support for those who needed it, drawing a great crowd and generating rave reviews. Candid staff in San Francisco is excited to pilot this new program model, which among other things addresses how we can best partner with our Funding Information Network (FIN) partners in San Francisco (and beyond) in anticipation of our San Francisco library closing for good on June 30.
  • What's that, you say? In 2019, Candid will start shifting its efforts from maintaining regional direct-service locations to focusing more on our 400+ FIN partner sites, which are located in communities across the U.S.as well as several countries. Through deeper and closer collaboration with our FIN partners, we hope to make our Social Sector Outreach services available far and wide — services that include the same great programming and access to tools and expertise you’ve come to expect at our regional locations. Please check out this interactive map to find a FIN location near you. And read the full announcement from VP of Social Sector Outreach Zohra Zori.
  • We are working with Sustain Arts and See Chicago Dance on the first data-driven analysis of the Chicagoland dance sector since 2002.

Upcoming Conferences and Events

Our staff will be attending these upcoming events:

Services Spotlight

  • 252,817 new grants added to Foundation Maps in February, of which 5,762 were made to 4,251 organizations outside the U.S.
  • Leverage insights from Foundation Directory Online to connect to funders: Connect Guide.
  • 12 participants from the Bay Area and beyond participated in a three-day Proposal Writing Boot Camp. Check out all 2019 boot camp dates here.
  • New data sharing partners: Aesop Foundation Australia, Colorado Plateau Foundation, Hogg Foundation for Mental Health, InFaith Community Foundation, Kalliopeia Foundation, Klein Family Foundation, Massachusetts Medical Society and Alliance Charitable Foundation, St Mary's Medical Center,Notah Begay III Foundation, Scriven Foundation, and the Steele-Reese Foundation. Tell your story through data so we can communicate philanthropy's contribution to making a better world! Learn more about our eReporting program.
  • New customers: RoundUp APP, Tides Foundation, University of California, Santa Barbara, California State University, Los Angeles,F.B. Heron Foundation, Barr Foundation, Elevation Web, Nathan Cummings Foundation.

Data Spotlight

  • In honor of Women's History Month, we are highlighting data centered around support for women and girls across our research:
    • Funding directed for women and girls made up 23 percent of all foundation funding for human rights, some $2.1 billion, between 2011-15. Over the course of those five years, funding for women and girls increased by 43 percent, representing the greatest share of funding targeted to a particular population group.
    • Of all international giving by U.S. foundations between 2011-15, 13.8 percent, or $4.8 billion, was targeted to women and girls. And while overall giving increased by 36 percent over the five-year period, funding targeted to women and girls increased 77 percent.
    • Between 2014-15, 13 percent of all funding from U.S. foundations directed to Latin America targeted women and girls, including a grant of $1.3 million over three years from the John D. and Catherine T. MacArthur Foundation to Mexico's National Institute of Public Health in support of research on the promotion of professional midwifery.

If you found this update helpful, feel free to share it or shoot us an email. I'll be back next month with another update.

Jen Bokoff is director of stakeholder engagement at Foundation Center.

Newsmakers: Jean Case, Author, ‘Be Fearless: 5 Principles for a Life of Breakthroughs and Purpose’

March 01, 2019

Jean Case is a woman on a mission. As the youngest child of a single mom working to raise a family in the small town of Normal, Illinois, and then in the Fort Lauderdale area, Case studied hard and dreamed big — of becoming a lawyer and maybe having a career in politics. But a few years out of college, something new called the Internet beckoned, and she found herself working at the one of the first pure-play online services. In short order, she took a similar position at General Electric and then, in her late twenties, landed a job at another startup, soon to become America Online (AOL), where over the next decade she and her colleagues helped usher in the Internet revolution.

In 1997, Case left AOL and not long after, with her husband Steve, then the chair and CEO of AOL, started the Case Foundation with an eye to "investing in people and ideas that can change the world." As the organization's founding CEO, Jean has helped guide its investments in online platforms like Network or Good, Causes, and MissionFish, and has spearheaded its forays into the still-nascent impact investing field. She currently serves on the boards of Accelerate Brain Cancer Cure (ABC2) and the White House Historical Association, and on the advisory boards of the Brain Trust Accelerator Fund, the Stanford Center on Philanthropy and Civil Society, and Georgetown University's Beeck Center for Social Impact and Innovation. In 2016, she was named chair of the National Geographic Society’s board of trustees, the first female chair in the society’s history.

Case attributes much of her success to her mother, her "first and most enduring role model" and the person who taught her "to take risks, to see possibility, and to be good to others." In her new book,Be Fearless: 5 Principles for a Life of Breakthroughs and Purpose, Case shares the stories of ordinary people who overcame their fear, took a bold risk, and did something extraordinary.

PND spoke with Case in January about the book and the lessons she has learned about success and the people who achieve it.

Headshot_jean_case2Philanthropy News Digest: Jean, I think a lot of people would like to know why you decided to write this book.

Jean Case: Well, the book is premised on research the Case Foundation undertook a number of years ago, where we set out to investigate the core qualities of great entrepreneurs and change makers, past and present, from around the world. And what we discovered was really surprising. When you think about what vaults people to success, it wasn’t genius, or privilege, or wealth. Instead, it boiled down to five things that are present whenever a transformational breakthrough happens. We thought it was interesting research, and we wanted to share it. And we quickly learned that what we were sharing resonated with people in every sector, with leaders of organizations in every sector, from college students to CEOs, in terms of challenging them to think about how they might move something for­ward that might have been languishing, or that they didn’t think they could do.

PND: The transformational breakthroughs you talk about in the book are almost always rooted in the willingness of an individual or an organization to make a big bet, take a risk, and let urgency conquer their fear. Urgency is key in that equation, isn't it?

JC: It is. In fact, I think the role it plays is often underestimated. I like to say that there is no better time to do something than when your back is against the wall, because you have nowhere left to go. It's what Martin Luther King called the "fierce urgency of now," and sometimes it's exactly the motivation we need to get out there and try.

That's really what the book is about. It's a call to people who have an idea about how to make the world better to get out there and try. And it provides a playbook, based on five principles, to help get folks started and to give them a sense of what they need to think about as they try to execute on a big idea.

Continue reading »

What's New at Candid (formerly Foundation Center and GuideStar) — February 2019

February 13, 2019

Candid logoHave you heard? Foundation Center and GuideStar have joined forces to become a single nonprofit organization, Candid. Together, we are dedicated to sharing information and insights that can fuel deeper impact. Candid will allow us to combine our knowledge and passions, and to do more than we could ever do apart. And the work continues! Here are some highlights of what we have been working on to start the new year.

Projects/Training Launched

  • New research supports: (1) donors give more to transparent nonprofits, and (2) transparent organizations tend to be stronger organizations. The research, recently published in the Journal of Accounting, Auditing & Finance, analyzed more than 6,300 nonprofits in the GuideStar database. They found that, as a group, nonprofits that earned a GuideStar Seal of Transparency averaged 53 percent more in contributions the following year compared to organizations that didn’t earn a Seal.
  • In partnership with the Early Childhood Funders Collaborative, the Heising-Simons Foundation, and the Frank Porter Graham Child Development Institute, we've officially launched Funding for Early Childhood Care and Education, a joint effort to map the last ten years of philanthropic giving around family engagement and professional development. Foundation Center Midwest is partnering with the United Black Fund and the Cleveland History Center at the Western Reserve Historical Society to present The Soul of Philanthropy: Reframed & Exhibited.
  • We launched a new CF Insights research brief that looks at which community foundations are accepting donations of cryptocurrency, the challenges they've faced, and the platforms they use.
  • Glasspockets has unveiled a new transparency indicator that highlights whether foundations are publicly sharing their values or have policies that commit them to working transparently. The new "Transparency Values/Policy" indicator can be found on the Who Has Glass Pockets? page.
  • We've added a new infographic to the Foundation Funding for U.S. Democracy site. Learn more on voting districts and the bipartisan divide on immigration issues.
  • In January, Foundation Center Midwest hosted an event in partnership with local arts stakeholders at which Foundation Center Midwest director Teleangé Thomas presented to a soldout room of young and emerging creative professionals on how Foundation Center can help them find funding with Foundation Directory Online and Foundation Grants to Individuals Online.
  • Also in January, Foundation Center Midwest hosted the Neighborhood Leadership Development Program's fundraising workshop, a full-day contract training for twenty-five "dreamers" working in the social justice and entrepreneurship space.
  • Foundation Center West successfully completed its contract training with the Creative Work Fund (CWF), a program of the Walter & Elise Haas Fund that is generously supported by the William and Flora Hewlett Foundation. The training included a series of informational webinars and a convening around Mastering Collaboration featuring successful past CWF grantees and their grant award-winning artist + nonprofit collaborations.
  • Foundation Center West also completed two fund development workshop series for the San Francisco City and County Department of Children, Youth and their Families (DCYF). The series consists of three workshops each: fundraising planning; crafting a competitive letter of intent; and project budgets.

Content Published

In the News

What We're Excited About

  • Our offices in DC, Cleveland, New York, and San Francisco will host three-day proposal writing boot camps for the public in March and April. On average, Proposal Writing Boot Camp participants reported a 75 percent increase in their confidence after the session.
  • March 26: The "All Together Now: Conversations in Diversity, Equity and Inclusion” series continues. During a program titled "Skills for Overcoming Burnout – Refueling the Fire," our partners at Rhiza Collective will share proven methods of self- and collective care. Learn how stress and trauma impact individuals and teams, and get strategies to address conflicts and resolve tensions.
  • We will travel to Miami in March to facilitate a funding panel, "Funding Collaborations and Building Ecosystems: A Grantmaker Meets the Changemaker Panel Discussion," in partnership with the Miami Children's Trust and Miami Dade Public Library System.
  • We've updated our self-paced e-learning courses, including "How to Cultivate Meaningful Relationships with Funders," "How to Use Data to Raise More Money from Corporations," and "How to Start a Major Gifts Program."
  • February 15: Foundation Center Midwest will be moderating a program in partnership with AFP Greater Cleveland, "Donor-Advised Funds: How to Find and Secure Support," featuring representatives from the Cleveland Foundation, Glenmede, and Fidelity. The program is a shared-cost contract program and, with a hundred attendees, is sold out.
  • The second webinar and watch party presented as part of Foundation Center West's California Wellness: Strengthening California Nonprofits grant will happen on February 27: 7 Lessons Learned from Nonprofit Leaders with Sean Kosofsky. In addition, five California Funding Information Network partners — Cal State University - Chico; the Sanford Institute of Philanthropy at John F. Kennedy University; Santa Barbara Public Library; Santa Monica Public Library; Pasadena Public Library — and one lapsed FIN, Cal State University - Fresno, have signed up to host watch parties and engage in a facilitated community discussion post-webinar.
  • GuideStar is providing nonprofit data to more people than ever before and in the last year recorded its 10 millionth unique visitor at GuideStar.org!
  • We're thrilled to announce that more than 66,000 nonprofit organizations have added information to their GuideStar Nonprofit Profiles, thereby earning a Bronze, Silver, Gold, or Platinum GuideStar Seal of Transparency.
  • More than 70,000 university students and faculty in California now have access to GuideStar Pro resources for academic purposes thanks to UC Irvine and UC Berkley. Both colleges signed on to become GuideStar Library Services clients, providing institution-wide IP access to the GuideStar database.

Upcoming Conferences and Events

Our staff will be attending these upcoming events:

Services Spotlight

  • 458,072 new grants added to Foundation Maps in January, of which 2,960 grants were made to 1,836 organizations outside the U.S.
  • Foundation Directory Online now includes more than 14 million grants. In the new My FDO, new tools can help you manage your prospects like a pro.
  • New data sharing partners: Alaska Children's Trust, Alaska Community Foundation, Apex Foundation, Community Foundation of Snohomish County, Delta Dental Plan of Colorado Foundation, Inc., The Funding Network, George Alexander Foundation, John & Denise Graves Foundation, JRS Biodiversity Foundation, Kitsap Community Foundation, Sheng-Yen Lu Foundation, Melbourne Women's Fund, Montana Healthcare Foundation, Raynier Institute and Foundation, Satterberg Foundation, Thrivent Foundation, United Way of Pierce County, Westpac Foundation, and Sherman and Marjorie Zeigler Foundation. Tell your story through data and help us communicate philanthropy's contribution to creating a better world — learn more about our eReporting program.

Data Spotlight

  • Since 2006, private foundations in the U.S. have made grants of more than $7 billion to improve early childhood care and education, reflecting a deep commitment to the importance of supporting children and their families during a critical developmental period in their lives.
  • Total GrantSpace sessions for January 2019 exceeded 195,000.
  • As of November 2018, our Online Librarian service had reached its 2018 goal of serving more than 130,000 people.
  • We recorded nearly 30,000 registrations for our online programming in 2018.
  • We exceeded our goal for in-person attendance to our classes, with more than 16,000 attendees in 2018.
  • A five-year trends analysis of the largest 1,000 U.S. foundations demonstrates that foundations contributed an average $150.4 million a year specifically for disasters. Funding spiked in 2014 due to large grants for the Ebola outbreak, then declined over the next two years. Learn more about these trends at foundationcenter.org.
  • We completed custom data searches for Grantmakers in the Arts, the Institute for Health Metrics and Evaluation, McKinsey, the Mississippi Association of Grantmakers, the City of Phoenix,the City and County of San Francisco, Skidmore College, TCC Group, the University of San Diego, and GiveWell.

If you found this update helpful, feel free to share it or shoot us an email! I’ll be back next month with another update.

Jen Bokoff is director of stakeholder engagement at Candid.

Weekend Link Roundup (February 9-10, 2019)

February 10, 2019

Homepage-large-fc-and-gs-are-candid_tilemediumA weekly roundup of noteworthy items from and about the social sector. For more links to great content, follow us on Twitter at @pndblog....

Climate Change

"Someday, perhaps, an entire nation could be powered by renewable energy, but that day is too far off to deal with the climate threat," say Joshua S. Goldstein and Staffan A. Qvist in a new book called called A Bright Future: How Some Countries Have Solved Climate Change and the Rest Can Follow. Instead, Goldstein and Qvist tell Marc Gunther, countries should be looking to nuclear as the short-term answer to the problem. For many in the environmental community, that is a non-starter. Gunther explores the dilemma.

Governance

Writing on the Center for Effective Philanthropy blog, Kim Williams-Pulfer, PhD, a postdoctoral researcher at the Indiana University Lilly Family School of Philanthropy, shares some thoughts on nonprofit boards and the diversity imperative.

International Affairs/Development

On the OECD Development Matters site, Benjamin Bellegy, executive director of the Worldwide Initiatives for Grantmaker Support (WINGS), shares his thoughts on how philanthropy can best contribute to the 2030 Sustainable Development Goals agenda.

Journalism/Media

Journalism and the news media in the U.S. are in trouble, the traditional business model for news threatened with extinction by the consolidation of eyeballs and ad dollars on a few mega-platforms. Forbes contributor Michael Posner looks at the conclusions of a new report funded by the Knight Commission on Trust, Media, and Democracy and finds that while the report diagnoses the problem well, "its recommendations do not go far enough."

Continue reading »

Employee Pressure Will Help Redefine CSR in 2019

January 23, 2019

GlobeThis past year marked a turning point in corporate social responsibility (CSR) efforts, with an increase of activism among corporate leaders and more pressure from employees urging employers to step up their philanthropic efforts. Early in the year, a piece I wrote for Blackbaud's CSR 2020: Experts Look Ahead examined trends at the intersection of employee engagement and community impact. At the time, I predicted there would be an increase in private-sector activity focused on social issues, especially as related to disaster recovery and resiliency, as well as a rise in CEO activism. Given the events of the past twelve months, it is safe to say those predictions not only proved true but have gained momentum.

Corporations as Activists

Just last month, 3BL Media and GlobeScan released survey results indicating that eight of ten corporate leaders believe companies are obligated to speak out on environmental, social, and governance (ESG) issues. They also predict that, inspired by the examples of Patagonia (environmental sustainability), Microsoft (diversity and inclusion), Chobani (immigration and refugee rights), and others, more than 60 percent of CEOs will increase their ESG advocacy over the next eighteen months.

Last year, Larry Fink, who serves as CEO of BlackRock, one of the world's largest investment management firms, outlined a new model for corporate governance in his annual letter to shareholders. In his letter, Fink emphasized BlackRock's commitment to considering both financial and social performance in all its investments. As 2019 gets under way, we've also seen the mainstream business press question, in pieces in the Financial Times and Fortune, the Milton Friedman doctrine that places the maximization of shareholder value above all else. Why? While core corporate values and building brand equity certainly are factors, the main benefits cited in these and other articles are employee-focused. Respondents to the 3BL Media/GlobeScan survey believe their organizations should be motivated by a desire to demonstrate a commitment beyond profit and, in a tightening labor market, do what they can to meet the expectations of employees, who have more options to take their skills elsewhere than they’ve had in a long time.

Continue reading »

Be Bold, Take Risks

January 10, 2019

Take_the_leapEvery year for the last decade or so, organizations have shared their ideas for engaging millennials with me and then asked for my feedback. Thinking about it over the holidays, I realized I received about the same number of approaches in 2018 as in previous years.

I've been studying millennial cause engagement with the Case Foundation for most of that time and have shared all kinds of research findings and insights through the Millennial Impact Project and the newer Cause and Social Influence initiative. Organizations seek me out for advice about their own particular situation, especially as it relates to what is now the largest generation in America. Typically, they do so for one of the following reasons:

  1. they have not been able to cultivate a younger donor base;
  2. their past success is being challenged by new ways of looking at their issue, new technologies, or both;
  3. their donor engagement levels have plateaued; and/or
  4. their revenues have been trending downward and the future looks grim.

After a decade of fielding such approaches, I can usually sniff out whether an organization has what it takes to change — and by that, I mean the kind of change needed not only to attract a new and younger audience, but to engage any person, regardless of age, with an interest in their cause.

Change is hard. It demands a willingness on the part of leadership and staff to leave the status quo behind and push in the direction of a new guiding vision. In other words, it requires people to be fearless.

This kind of approach to change is detailed beautifully by Jean Case in her new book, Be Fearless: 5 Principles for a Life of Breakthroughs and Purpose.

In her book, Jean describes a set of five principles that can be used by any individual or organization to become more relevant and valued in today's fast-changing world. The five principles are:

1. Make a Big Bet. To build a movement or drive real change, organizations (or individuals) need to step outside their comfort zone and make an audacious bet on something they ordinarily would reject as too ambitious or difficult. And the risks associated with a big bet, says Jean, can be mitigated, if organizations are willing to learn and course correct along the way.

If you want to target a younger demographic, go ahead and do it in a big but measurable way that will teach you something. A/B testing one line in an email campaign to a purchased list is a small bet involving little risk and with little potential for changing anything. Building a canvassing team to collect emails at, say, a popular music festival and then tracking engagement after the event is over is a bigger bet involving more time and expense for an unknown return. Creating a mobile unit to travel to locales around the country where younger people tend to live, work, and play and then identifying influencers, micro-influencers, and potential supporters is a much bigger, more expensive bet and thus a much bigger risk. But it's big bets like that which lead to new discoveries and have the potential to propel your cause or movement forward.

Continue reading »

Contributors

Quote of the Week

  • "[T]otalitarianism in power invariably replaces all first-rate talents, regardless of their sympathies, with those crackpots and fools whose lack of intelligence and creativity is still the best guarantee of their loyalty...."

    — Hannah Arendt (1906-1975)

Subscribe to Philantopic

Contributors

Guest Contributors

  • Laura Cronin
  • Derrick Feldmann
  • Thaler Pekar
  • Kathryn Pyle
  • Nick Scott
  • Allison Shirk

Tweets from @PNDBLOG

Follow us »

Archives

Other Blogs

Tags